Integratron and Giant Rock, Mojave Desert, California

If you stand directly under the hole in the center of the room and say something the sound reverberates through your head and body and sounds like peaking to a large outdoor or indoor audience with lots of echoes and large speakers. Very strange no doubt. If you whisper from one side of the room, people on the opposite side can hear you clearly, which Is why I got strange looks when I said my watch was running backwards from the electrical effects. There was a presentation that covered some of the history of the builder and the bulging.When they got to the part about aliens I sort of lost interest. Everyone was Invited to take a blanket and lay out on the floor for meditation and a sound massage session with sounds provided by vibrations from crystal bowls and goblets. Remember how you can run your finger around the rim of a crystal goblet and get a nice humming sound? Well here in the Integration it really is magnified and enhanced creating a peaceful and relaxing interlude while la ying on the blankets. I however sat in a plastic chair. Several fell asleep based on snoring sounds.Founded in 1954 by aeronautical engineer and biologist George Van Tassel, the Integration offers something called a â€Å"sound bath†, and though we were not quite sure what a â€Å"sound bath† would entail, we were pleasantly surprised to find that while the energy vortex may not have been subjugating our poor abused livers, the experience was Indeed quite relaxing. For 30 minutes, our host â€Å"Torn† played varying tones on a set of quartz crystal slaying bowls as we meditated, listened to each other breathe, cough, and In some cases, nap.As It turns out, Van Tassel was not your run-of-the-mill OF;chasing desert eccentric. An aeronautical engineer and test pilot who worked for both Lockheed and alongside Howard Hughes at Hughes Aviation, he moved to the Mojave Desert in 1947 to operate an airport and inn. It was there that he claimed to be contacted ellipticall y by the Venusians, who were entrusting to him the secrets of cell rejuvenation. Acting on these instructions, Van Tassel began building the Integration, a 38 Ft. High dome inspired by Moses' Tabernacle and the writings of Tests.While not the rejuvenation center and time machine that Van Tassel had intended, it Is does serve as the only all-wood, acoustically perfect sound chamber in the U. S. According to Van Tassel, the site of the Integration Is actually a magnetic vortex, an Intersection of geometric forces that would amplify energy required for human cell rejuvenation ND healing. All that was needed to harness this great gift to the human race was a parabolic dome was designed to focus that energy, much like it focuses sound, toward the center with it's spherical shape.Not meeting the standards of life-saving rejuvenation chamber Just yet, the Integration still serves a purpose as a meditation spot, event location, and unusual desert stop to feel closer to our Venusians friends in the stars. Outside of the dome itself there is a dry garden with a clump of hammocks serving as â€Å"Hammock Village†, and tons of interesting folk art and alien-themed knick- knacks such as the â€Å"Alien Clings to Rock† piece you see here. To enjoy our sound bath, we found a blanket or yoga mat and claimed a spot in the circle, feet facing out.Our host described how the sound chamber works, and demonstrated how if we heard someone breathing or coughing as if they were right next to our ear, it was actually the person directly across from us on the other side of the dome. After a unusually long and stern warning regarding snoring during the bath, we closed our eyes as our host played the singing bowls. Bending the sound in ways that made it feel like it was owing in and out of our heads in waves, the intense sound was both soothing and unsettling.There was surprisingly a lot of snoring, and the earlier warning no longer seemed frivolous. After 30 minutes of hypn otic sound, we felt refreshed and ready to take on the rest of our desert adventure. Recently honored with a dedication and historical monument by the Ancient and Honorable Order of E Clamp's Vitas, Billy Holcomb Chapter, the Integration today receives many visitors drawn to experience the Integration's enhanced energy fields. An overnight stay at the Integration is said o result in waves of peace, heightened awareness, and relaxation of the mind and body.

The Twilight Saga 5: Midnight Sun Epilogue: Dream

The month after Bella's accident flew by. After Charlie had cooled down and quit blaming me for her ‘accident' ?C which he had every right to do since it was my fault ?C things had been comparatively free of danger†¦besides the obvious danger that I always presented. Regardless of our now quiet and semi-uneventful life, I was quite content. It had only become habit for me to stay in her room every night and each day absorb every word that came out of her mouth ?C sarcastic or not. Looking into the mirror I could see my dark eyes and deep blue circles under my eyes from where I hadn't hunted in a while. It was hard to take myself away from Bella for any period of time, so my hunting habits had become less gluttonous than usual. Before the prom, though I would hunt. In the corner of my eye I caught the black bag with a post-it note with my name written on it. Alice had purchased for me a new tuxedo. Unzipping the bag, I grabbed the coat to examine it. It was made by some famous and outrageously expensive designer. But clothes, no matter what kind of an occasion, were her specialty and you just learned to not argue with her. Putting the black coat back into the closet and making sure all my accessories were there, I decided to give Charlie a call. The phone rang a few times before I heard Charlie's gruff voice on the other end. â€Å"Hello?† â€Å"Good evening, Charlie. It's Edward,† I said politely, using my smooth voice. â€Å"Ah. Yes.† He coughed and cleared his throat before whispering into the phone. â€Å"She's upstairs right now.† He laughed lightly. â€Å"She has no clue.† I returned his laugh. She sure seemed a little slow about something so obvious. What could she possibly be thinking we were doing tonight? Surely she had noticed all the posters around school with today's date and the words PROM plastered all over every inch of the school building. â€Å"Thanks, Charlie. I will be there in a few minutes.† â€Å"I'll make sure she's downstairs and ready,† he chuckled under his breath, still whispering. When I arrived outside of her house I could hear her complaining to Charlie. â€Å"So, Bells, what do you have planned for the evening? Alice showed me the dress you are wearing tonight.† â€Å"I don't know, dad. Alice wouldn't tell me, and Edward wouldn't budge either. For all I know they could be taking me to the Grammy's,† her voice was clearly irritated at the lack of information we had given her. Honestly, I was probably enjoying this much more than I should be. Usually, she is the one unlocking my secrets and me giving her all the answers. But the past two weeks have been kind of fun, especially every time she gave me her pouty face, which was absolutely adorable and almost impossible to resist. I decided before hand that if she gave me that irresistible face, I would just kiss her pouty bottom lip. â€Å"I don't know about that. I told him to keep it in a fifteen mile radius.† â€Å"Ugh!† Bella groaned. â€Å"Did he tell you?† During their banter I had made it quickly up the sidewalk and was standing outside the door, thoroughly enjoying their conversation. â€Å"Nope. Not even a hint,† I heard him chuckle. â€Å"This is so annoying,† she huffed. I knocked lightly on the door, which was quickly yanked open to a smiling Charlie. Bella was sitting on the couch, her head placed on top of her hands – which were intertwined like she was praying – with a look of pure devastation on her face. I laughed. â€Å"Are you going to tell me now?† Her chin jutted out. I shook my head, chuckling. She folded her arms. â€Å"Fine.† Stepping around Charlie, I brought Bella into a deep embracing hug, like I hadn't seen her in months. Her tiny arms wrapped around me fiercely and she smiled reluctantly. â€Å"Alice is waiting for you,† I kissed her forehead and let her fragrance tingle my throat pleasantly. Alice had become the best friend to Bella that she always envisioned, minus the scarlet red eyes ?C which I continually refused to give her, regardless of Bella and Alice's pleas. Though it pained me to see Bella's delicate leg casted on a daily basis, I knew that my sister was taking care of her during hours I wasn't allowed into the Swan house. I shook my head to try and dispel thoughts of Alice, now, who is planning on entrapping Bella in her gym sized closet for hours today while I go out hunting with Jasper and Emmett. Her not-so-sneaky-way of telling Bella about the transformation process of how to become a vampire was her way of taking the strain of that kind of conversation off of myself by having Bella ask me. What she seemed to not be able to comprehend is that I didn't want to have that conversation, not just because I didn't want to bring it up, but because I never wanted to have that conversation in the first place. â€Å"You take care of my girl,† Charlie commanded. â€Å"Have fun at prom,† he whispered so low Bella couldn't hear. â€Å"Yes, sir.† Charlie shut the door behind us as I let Bella brace all of her weight on me and then helped her into the car. After I dropped a scowling Bella off at my house, Emmett, Jasper and I went hunting. The trip was short lived and desperately needed. It had been almost two weeks, and I was thirstier than I thought. The warm blood of the elk soothed the ache, though it would never fully rid me of it. â€Å"It's prom night†¦Ã¢â‚¬  Emmett chuckled on the way back home. â€Å"You know what that means?† Oh, haha. Funny. Jasper laughed along with Emmett. I frowned at them. â€Å"Oh come on, Edward!† Emmett raised his hands in faux exasperation. â€Å"Did you get a hotel room or were you planning on doing it in the car?† Emmett guffawed stupidly for several minutes at his own joke. â€Å"I'm not going to†¦have sex with her, Emmett.† I said through clenched teeth. â€Å"Well what do you do with her all those nights in her room?† Jasper and Emmett were doubled over in laughter now. â€Å"That's it!† I snapped. My foot slammed on the break and Emmett's head hit the roll bar on the jeep, putting a deep dent in it. This time, I laughed. â€Å"Dammit, Edward!† He screamed at me while Jasper continued to laugh insanely loud. I looked in the rear view mirror. â€Å"You're next!† I warned Jasper. He put his lips together in an attempt to stop his laughter, but couldn't hold it in any longer and his breath came whooshing out along with more cackling. Instead of getting even, I couldn't help myself and I joined in on the laughter while Emmett glared at me. Rose is going to kick my ass for this. â€Å"Yup,† I replied and Emmett mock punched me in the arm. The rest of the drive continued like this†¦Emmett making a sex joke, Jasper nodding in agreement and grinning widely at me in the rear view mirror while I swerved once making Jasper's head break through the hard top on the Jeep. When we finally arrived back home, we found Rosalie scowling in the garage in her scarlet dress that fell flawlessly over her body. Emmett jumped out of the Jeep and whistled. He tried to give her a hug but she backed away. â€Å"Ew! Take a shower and get changed. Bella is already ready,† she sneered her name. I frowned at her but she just turned and got into her M3, her dress not covering an inch of her back. â€Å"I'll be waiting!† She shouted at Emmett who was already running up the stairs to their room. When I finally walked inside and up to Alice's closet, I saw Bella. She was leaning against the wall behind Alice, her hair in intricate curls, her silk blue dress clinging just right onto her extravagant body and her free foot in delicate high heels with lace wrapping around her lower ankle. I literally had to put my tongue back in my mouth. She was stunning, though her facial expression was clearly not in league with her appearance. She had a deep scowl on her face and there was a tiny pucker between her eyebrows. â€Å"Get dressed!† Alice demanded, though she was still wearing pants. Kissing Bella lightly on the forehead I shot upstairs to the third floor to quickly take a shower and put on my tuxedo. â€Å"By the way, you're late!† Alice yelled up the stairs. I'll take Bella downstairs. I'm going to get dressed and Jasper and I will meet you there. By the time I was done, Alice and Jasper were gone and Bella was sitting on the couch downstairs talking with Esme. Rushing towards her, I pulled her up into my arms and brushed my hands lightly through her intricate curls. â€Å"This is for you,† I showed her a white lily which Alice had left on my dresser. Blood rushed up her face, coloring it a delicious pink. The scent was spectacular. â€Å"Thanks,† she whispered. â€Å"Here,† I said while pinning it into her hair. â€Å"Now you're perfect.† Her blush turned an even darker shade of pink. â€Å"You're not so bad yourself,† her lips twitched up into a smile. Wrapping my arm around her waist we proceeded to the door. â€Å"Are you going to tell me where we are going now?† She looked sideways at me, anticipation obvious in her eyes. â€Å"Not a chance,† I grinned. Her lips turned down as I helped her into my car. Carefully, I made sure that she was secure, including her dress, before I shut the door. Alice would kill me if I got her dress dirty before we even arrived at the school. â€Å"At what point exactly are you going to tell me what's going on?† She asked tersely. Really? Had she seriously not figure it out yet? I threw her a derisive smile. â€Å"I'm shocked that you haven't figured it out yet.† She took in a deep breath and held it for several seconds before she spoke. â€Å"I did mention that you looked very nice, didn't I?† She double-checked. â€Å"Yes.† My smile deepened. Her musical heart began to pick up in pace. In anticipation or nervousness, I wasn't sure. She looked down at her attire and frowned. â€Å"I'm not coming over anymore if Alice is going to treat me like Guinea Pig Barbie when I do,† she complained. My phone vibrated lightly before it rang. If it's Alice, I'm not answering. I put my hand into my inside jacket pocket, pulled out my phone and looked at the number. It was Bella's number. It was easy to tell who was calling me since Bella was sitting next to me. Curious as to what he was calling for, I answered. â€Å"Hello, Charlie.† â€Å"Charlie?† Bella's frown became more prominent on her face. â€Å"Um. Yeah.† Charlie paused, obviously unsure of how to continue. â€Å"Tyler is here to pick Bella up for prom.† He said the words slowly, delicately. I could feel my eyes widen in disbelief. â€Å"He says that Bella told him ‘yes' when he asked her to go to prom.† A grin slowly crept up my face. It was about time that Tyler get the point that Bella is taken. That she is mine! I laughed. â€Å"You're kidding!† â€Å"No†¦definitely not,† I could hear Charlie's voice cracking. He was trying not to laugh. â€Å"What is it?† Bella demanded at the same time Tyler asked, â€Å"Who are you talking to?† This was like a dream come true. It was bad enough that I had to hear every guys fantasy at school. It was time for payback. â€Å"Why don't you let me talk to him?† I offered. â€Å"Um. Okay, if you think that's best.† Charlie handed the phone over to Tyler. â€Å"Who is it?† Tyler asked curiously. â€Å"Just answer the phone, Tyler,† Charlie demanded. â€Å"Er†¦Hello?† â€Å"Hello, Tyler, this is Edward Cullen.† I used my friendly voice, but it had an undercurrent of threat. â€Å"I'm sorry if there's been some kind of miscommunication, but Bella is unavailable tonight.† â€Å"But†¦prom,† he spluttered. The undercurrent in my voice became prominent as I continued. â€Å"To be perfectly honest, she'll be unavailable every night, as far as anyone besides myself is concerned. No offense. And I'm sorry about your evening.† â€Å"But†¦Ã¢â‚¬  he began, but I snapped my phone shut while I smiled widely at the thought of him standing there, dumbfounded. When I took in a deep breath I caught a concentrated scent of Bella's blood and looked over at her immediately. Her face and neck were the same color as Rosalie's dress. Her eyes were beginning to water slightly in anger. Oops, I hope I didn't upset her, that was not my intention. Of course, she would have handled it with more finesse than me. â€Å"Was that last part a bit too much? I didn't mean to offend you.† She gritted her teeth before staring at me in absolute and utter belligerence. â€Å"You're taking me to the prom!† She shouted. She caught me completely off guard. So it wasn't because of my threatening voice towards Tyler, it was because of prom! Once I took in her angry expression I tried not to laugh at her vicious kitten-y face. My lips pressed together tightly and my eyes narrowed slightly in an effort not to show my humor. â€Å"Don't be difficult, Bella.† She jerked her head to look out of the window as it sunk in. â€Å"Why are you doing this to me?† Her voice acerbic. I raised an eyebrow at her and pointed towards my James Bond tuxedo. â€Å"Honestly, Bella, what did you think we were doing?† The color in her cheeks only turned a darker shade of red as water spilled over her eye lashes and down her cheeks. She quickly wiped under her eyes and looked at her tear stained hand. After watching her reaction I couldn't figure out how the prom – of all the things for tears to be spilt over ?C was bothering her so much. Prom, of course, wasn't on my list of tear worthy subjects. She didn't even have this reaction when she met up with James in Phoenix. Her reactions now were just completely absurd! â€Å"This is completely ridiculous. Why are you crying?† I demanded in frustration. â€Å"Because I'm mad!† She shouted. â€Å"Bella,† I sighed, turning my gaze on her. â€Å"What?† she muttered, folding her arms irritably. Okay, it was time to try the dazzling trick. â€Å"Humor me,† I requested while gazing deeply into her eyes. Her shoulders hunched forward in defeat after a few seconds. â€Å"Fine,† her lower lip jutted out while staring back at me, possibly trying to glare, but the tears were making it hard to read them. â€Å"I'll go quietly. But you'll see. I'm way overdue for more bad luck. I'll probably break my other leg. Look at this shoe! It's a death trap!† She lifted her dress and pointed at her leg in horror. â€Å"Hmmm.† Her soft delicate skin was porcelain white and looked soft, warm and silky. â€Å"Remind me to thank Alice for that tonight,† I teased. â€Å"Alice is going to be there?† Didn't Alice tell her? Didn't Bella see her? â€Å"With Jasper, and Emmett†¦ and Rosalie,† I added. Her eyebrows pulled together before she shook her head. I suppressed a sigh, longing to know what was going on in that head of hers. Then, her lips pursed. â€Å"Is Charlie in on this?† She asked suspiciously. â€Å"Of course.† I grinned, and then chuckled. â€Å"Apparently Tyler wasn't, though.† Her teeth came together with an audible snap. It pleased me that his appearance at her house had a negative effect on her. Finally, we pulled into the school parking lot, parking next to Rosalie's M3. The sun was starting to set and the sky was turning a coppery color as the thin layer of clouds casted shadows down on the ground in odd angles turning the white fluff into red and orange. To the east the sky was showing some stars while turning purplish due to the setting sun. The sunset was beautiful, but when I got out to offer my help to Bella, the sunset was suddenly insignificant in comparison. I held out of hand and she tightened her folded arms and humpfed stubbornly. Her chin was jutting out with a superior smugness in her expression. I would have just picked her up but there were too many people in the parking lot. I sighed. â€Å"When someone wants to kill you, you're brave as a lion — and then when someone mentions dancing†¦Ã¢â‚¬  I muttered while shaking my head. Her expression changed to fear instantly and she gulped. â€Å"Bella, I won't let anything hurt you,† I paused, â€Å"– not even yourself. I won't let go of you once, I promise.† The fear washed away as quickly as it had placed itself on her glorious face. I was relieved at once. â€Å"There, now,† I said gently, â€Å"it won't be so bad.† Without effort I reached out pulled her to my chest, wrapping my arm around her waist and holding her hand in the other. Her warmth wrapped around my body as we walked towards the school. I held her firmly in my grasp, letting her place all her weight on me if necessary. Our progress was slow, but tonight there were no expectations and we were in no hurry. Fork's High School prom was in their gym and as we entered Bella fully took in the decorations of balloon arches, pastel crepe paper and twisted garlands that were covering every inch of the walls. Her whimsical giggle shocked me. After all her anger, fear and constant pouting and shouting she was†¦smiling. â€Å"This looks like a horror movie waiting to happen,† she snickered. Relief washed over me and I joined in with her humor. â€Å"Well,† I whispered as we approached the ticket table, â€Å"there are more than enough vampires present.† She looked over the ladies shoulder at the ticket area. On the dance floor, Emmett and Rosalie, and Jasper and Alice were floating fluidly around the enclosed circle of admirers as they danced gracefully around in their evening gowns. That family makes me sick, look at how perfect they move. My date probably thinks I'm ugly compared to these women. Man I'd like to†¦ I shoved everyone's thoughts from my mind so I could focus on Bella. Looking down at her, she looked up at me with a look of conspiracy in her thoughts. â€Å"Do you want me to bolt the doors so you can massacre the unsuspecting townsfolk?† She whispered. My brow raised. â€Å"And where do you fit into that scheme?† â€Å"Oh, I'm with the vampires, of course,† she collaborated. Though I was happy she was in better spirits, I was afraid that this conversation would turn into a ‘let's turn Bella into a vampire' argument. Trying to read her face, I smiled reluctantly. â€Å"Anything to get out of dancing,† I assumed. â€Å"Anything.† She smiled. After purchasing the tickets I began pulling her to the dance floor. She literally dragged her feet. Pursing my lips, I stared down at her. â€Å"I've got all night,† I informed her, not in the least bit worried that she wouldn't fold. Finally, her stubbornness subsided and we moved onto the dance floor next to my family. This was my first time going to the prom, though my siblings went every chance they got. Alice loved to dress up and so did Rosalie, mainly because of the stares and compliments she received. Bella stiffened at my side and I looked down at her. â€Å"Edward.† She croaked. â€Å"I honestly can't dance!† Panic was obvious in her tone. I sighed in exasperation. â€Å"Don't worry, silly,† I whispered in her ear. â€Å"I can.† Gently, I pulled her close to my chest, her feet leaving the ground before I placed them over mine, and wrapped her arms around my neck. Without effort we twirled around the dance floor with my family and even though I tried to dispel all thoughts, the boys in the audience were also crooning over Bella. I felt smug with pride. â€Å"I feel like I'm five years old,† she giggled after several minutes of us waltzing. Her hair was blowing around lightly with the slight breeze we were making with our dancing and her cheeks were flushed the perfect pink. â€Å"You don't look five,† I breathed in her ear, hugging her closer to my body. I'm a genius! I mean, just look at that dress on her. Alice thought as she watched us twirl around. Bella caught her eye and smiled back at Alice's grin. I think she might actually be enjoying herself†¦ Before Alice finished her thought another thought burst into my head. He was arguing with himself. As I twirled around to see who it was, I realized it was Jacob Black. I can't believe I'm about to do this. Seriously ?C he's here with her, what does my dad expect me to do? Go up to her and tell her to leave him right here on the dance floor†¦ but my car, I really want my car up and running. Stupid master cylinder. â€Å"Okay, this isn't half bad,† Bella admitted to me, but I was too busy glaring towards the doors where Jacob was leaning. I can do this. I can do this. I can do this. Jacob chanted over and over in his head. Why did she have to be here? Argh! He hesitated on the dance floor. Master cylinder, he reminded himself. †¦just remember driving around in your car, his lips twitched up. †¦maybe Bella in the passenger seat. The mental image was enough to make him move closer to our dancing forms. Bella and I continued to spin without effort on the dance floor, but my eyes never left Jacob for more than a fraction of a second. My possessive side started to creep up as I watched him walked towards us. Bella noticed my distraction. â€Å"What is it?† she looked at me curiously. I didn't answer. She looked over her shoulder and then continued to try and focus her eyes through our continuous gyrate. Jacob continued to move towards us. His face displayed his thoughts of distress and discomfort. Come on, Jacob. Pull yourself together! He frantically tried to calm himself. He's not actually a vampire. He was wrong about that. Just do it. Ask if you can cut in. I can just relay the message from dad. Jacob looked at Bella. Wow! She is positively the most beautiful girl I've ever seen. He blinked to clear his eyes, trying to get a better visual on her. Man, this is going to suck. I'm sorry, oh man I am so sorry, Bella. A snarl came burning up my throat, but I was able to stifle most of the noise. â€Å"Behave!† Bella hissed at me in reproach. Behave? I wanted to argue but he was only two feet away. Just cut in and get it over with. This is so embarrassing. Jacob's eyebrows pulled together in concentration. ‘Hey, Bella. Just break up with your boyfriend†¦please.' He shook his head. This isn't going to be good. Anger boiled under my cold skin. â€Å"He wants to chat with you.† The severity of my thoughts was obvious in my voice. You made it this far. Just ask. Jacob was now standing next to us. I stopped our dancing, trying to†¦behave. â€Å"Hey, Bella,† Jacob addressed her, completely ignoring me. â€Å"I was hoping you would be here.† Jacob lied as he smiled brightly at Bella. â€Å"Hi, Jacob.† Bella beamed back. â€Å"What's up?† Why did she have to return his smile? She never greeted other males so warmly. What was so special about this†¦Jacob Black? She was just being polite. That was all. â€Å"Can I cut in?† he asked hesitantly, swiveling towards me. I gritted my teeth. Behave†¦behave†¦behave, I chanted over and over in my head in Bella's delicate voice. This planned conversation was angering me and now he was asking me to break my promise to Bella. Refusing to let Jacob see my growing irritation, I kept my face absent of emotion. I knew if I were to open my mouth words not appropriate to say in front of a lady would spill out. So, instead, I just carefully placed her back on her feet and took a step backwards, my teeth still clenched tight enough to crush diamonds. â€Å"Thanks,† Jacob said pleasantly. That was easier than I imagined. Taking a steadying breath, I nodded once and turned to walk away. Moving through the crowd I positioned myself so I could see and hear their exchange. Venom filled my mouth when Jacob put his hands on her waist. Jealousy ripped at me when she wrapped her arms around his shoulders. Without thinking, I was pushing my way back through the crowd. I was irate. â€Å"Emmett,† Alice nodded towards me. â€Å"Stop him.† He's just a kid, Edward, she reminded me. Before I reached them, strong arms were binding me to the spot. Emmett chuckled. â€Å"Tisk tisk, bro. Here? In this crowd? Can't you pick another time to rip his arms off?† He let go when I froze. â€Å"I'd like to do that now,† I glanced quickly towards Alice's twirling form. You were about to do something really stupid. Trust me on that. Alice explained. A hard laugh came from my left. â€Å"Not a chance.† Emmett smirked. â€Å"Now calm down. What would Bella think?† He looked at me in mock horror. I looked away. It was so odd to feel this infuriated over something as small as a dance. His hands were gripping her on her waist. I wanted to grip him around his throat. I wanted him so far away from her that the wish was a strong flavor on my tongue. I was automatically sorting through the range of tortures I would bring upon him. â€Å"Jeez, Edward. Calm down,† Emmett muttered, his hand on my shoulder ?C restraining me. My face in his mind was showing nothing but a murderous glare. I settled on eavesdropping. Emmett leaned against the wall beside me. â€Å"Wow, Jake, how tall are you now?† Bella looked up at Jacobs towering frame. I growled and Emmett patted my shoulder in understanding. I deal with this kind of stuff all the time, he thought to himself. What's the big deal? â€Å"Six-two.† Jacob's thoughts were smug. In the past months he had grown several inches in height, something he was very proud of. I watched as they swayed on the spot, not really dancing due to Bella's casted foot. â€Å"So, how did you end up here tonight?† she questioned, but her tone was absent of curiosity, like she already knew. Just tell her, just get it over with. He swallowed hard. If I blame it on my dad, she can't really get mad at me, can she? He frowned.†Can you believe my dad paid me twenty bucks to come to your prom?† He confessed. That was easy enough, now the hard part. â€Å"Yes, I can,† Bella muttered. â€Å"Well, I hope you're enjoying yourself, at least. Seen anything you like?† she nodded to a group of girls lined up against the wall, waiting and willing for their knight and shining armor. Her hint to him sent me a little bit of relief. He was just a friend. Nothing more. â€Å"Yeah,† he sighed. You! â€Å"But she's taken.† He glanced down at Bella's face. Bella looked away, blush rising in her porcelain cheeks. Dammit! She knows I meant her. You idiot! â€Å"You look really pretty, by the way,† he added apprehensively. Oh crap! Did that just come out of my mouth? How embarrassing. He hung his head slightly. Pretty? She is much more than that! Angelic, maybe. Exquisite, yes. But pretty? Idiot. â€Å"Um, thanks.† Bella's forehead creased. â€Å"So why did Billy pay you to come here?† It didn't go without notice, her lack of compliments back to him. Jacob noticed, I noticed†¦ â€Å"Burn!† Emmett bellowed. Emmett noticed. I had almost forgotten he was standing beside me; I was so intent on listening into their conversation. Forget it. I can't do this. Jacob argued in his mind. Master cylinder†¦master cylinder, he chanted over and over. The look of discomfort on his face pleased me. Get it over with†¦ he grimaced. â€Å"He said it was a ‘safe' place to talk to you. I swear the old man is losing his mind.† His humorless chuckle was joined with a weak laugh from Bella. â€Å"Is he going to say what I think he's going to say?† Emmett guffawed loudly. I nodded. â€Å"No way!† he continued to chuckle. â€Å"Human's are so hilarious! You sure know how to pick the good ones,† Emmett chuckled in amusement. â€Å"Anyway,† Jacob continued. â€Å"He said that if I told you something, he would get me that master cylinder I need,† he confessed with a sheepish grin. Master cylinder†¦you can do this. Master cylinder. â€Å"Tell me, then. I want you to get your car finished.† Bella grinned back. There was a faint irritation close by. A young girl, only fifteen, screaming her fantasies at me through her thoughts, my name and face intertwined with them. Only if she knew what it would mean for my lips to be that close to her skin. It wouldn't be a kiss she would receive. I pushed her thoughts from me. I had no time to deal with it. Here goes nothing. Jacob exhaled heavily. Just set it up so you are in the clear. This isn't your fault†¦you were sent by your insane father. She'll understand. †¦right? â€Å"Don't get mad, okay?† Jacob stared down at Bella intently. â€Å"There's no way I'll be mad at you, Jacob,† she encouraged him. â€Å"I won't even be mad at Billy. Just say what you have to.† I didn't deserve to have someone like Bella. She was forgiving, sweet and kind. She had even forgiven me for nearly taking her life. Danger magnet. â€Å"Well — this is so stupid, I'm sorry, Bella –† just spit it out â€Å"– he wants you to break up with your boyfriend. He asked me to tell you ‘please.'† Jacob shook his head back and forth. I can't believe I just said that. A burst of laughter came from Emmett. â€Å"He said it. I can't believe he actually said it.† â€Å"Pay up!† Jasper held out his hand. †¦and I wasn't even here when the wolves were around. He grinned. I hadn't even noticed that he was there until right now, let alone hear them making bet's over the conversation. I tuned out Jasper and Emmett's exchange. â€Å"He's still superstitious, eh?† Bella pulled me back into the conversation. Her brush off was surely just pity. She was kind. That was all. That's it? She's not going to get mad†¦or hit me? What a relief! â€Å"Yeah. He was†¦ kind of over the top when you got hurt down in Phoenix. He didn't believe†¦Ã¢â‚¬  He believed you were attacked by Edward, he finished in thought. Finally, I saw the first signs of Bella's irritation as her eyes narrowed. â€Å"I fell,† she infused with a little bit of steel in her voice. She's mad. Oh crap. â€Å"I know that,† Jacob said quickly. â€Å"He thinks Edward had something to do with me getting hurt,† Bella said tersely, stating it as a fact, not a question. Bad idea†¦really, really bad idea. Master cylinder? What? They stopped swaying; Jacob's eyes looking away, Bella's eyes alight with fury. It was surprisingly strange to see her be protective over me. It was†¦nice, even though her anger was quite comical. â€Å"Look, Jacob,† Bella began. â€Å"I know Billy probably won't believe this, but just so you know† — Jacob looked up, his thoughts scattering wildly trying to find a way to patch up their little tiff — â€Å"Edward really did save my life. If it weren't for Edward and his father, I'd be dead.† She forgot to add that if it weren't for us, we wouldn't have had to save her in the first place. â€Å"I know,† Jacob claimed. I tried to tell him†¦I'm an idiot for letting him convince me to do this. â€Å"Hey, I'm sorry you had to come do this, Jacob,† Bella apologized. â€Å"At any rate, you get your parts, right?† Forgiveness was her virtue. There was no other meaning behind her words. I don't even think she knows how to hold a grudge. â€Å"Yeah,† he muttered. Maybe you could just leave off the last part, he thought. I mean, she got the gist of what he wanted her to know. †¦right? He frowned. â€Å"There's more?† Bella asked in disbelief, reading his face. Jacob's mouth twisted down further. Why did she have to be so perceptive? â€Å"Forget it,† he mumbled, â€Å"I'll get a job and save the money myself.† †¦bye, bye, master cylinder, his thoughts were chagrined. Bella's cheeks turned red again, but this time in pure anger and not embarrassment. â€Å"Just spit it out, Jacob,† she hissed. â€Å"It's so bad.† He grimaced. â€Å"I don't care. Tell me,† she insisted. I can't believe she is going to make me say this. â€Å"Okay†¦ but, geez, this sounds bad.† He shook his head. â€Å"He said to tell you, no, to warn you, that — and this is his plural, not mine† — he lifted one hand and made little quotations marks in the air — ‘†We'll be watching.'† Please don't scream. He cringed in anticipation. I growled at Billy's words. Bella's response took us both off guard. She stared at him for a second and then laughed loudly. â€Å"Sorry you had to do this, Jake.† she continued to snicker. â€Å"I don't mind that much.† Shew. He breathed a sigh of relief. Now that that is over with†¦ He grinned. †¦maybe I could enjoy a dance with her. His eyes roamed over her body appreciatively. I really like how her dress falls just right on her body. She has amazing curves. Emmett grabbed my arm when he saw Jacob's eyes undressing Bella. I leaned against the wall again, angry I had to stand through this torture. â€Å"So,† Jacob smiled. â€Å"Should I tell him you said to butt the hell out?† he asked hopefully. It would serve him right, mad old man! â€Å"No,† she exhaled. â€Å"Tell him I said thanks. I know he means well.† Gradually the song dissipated and morphed into another song. Bella instantly dropped her arms. It pleased me to see that she didn't want to continue their awkward dance. Jacob, on the other hand, was thoroughly displeased. I made my way through the crowd. But†¦I†¦ His hands hesitated on her waist and his gaze turned toward her casted leg. Well, I can't just leave her here like this, he told himself. â€Å"Do you want to dance again? Or can I help you get somewhere?† he asked uncertainly. â€Å"That's all right, Jacob. I'll take it from here.† I glared at him. Gah! Jacob jumped slightly, and stared wide-eyed at me in surprise. â€Å"Hey, I didn't see you there,† he mumbled. â€Å"I guess I'll see you around, Bella.† He stepped back, waving halfheartedly. †¦bad timing. Bella grinned at him. â€Å"Yeah, I'll see you later.† She was just being courteous. It was only in her nature. â€Å"Sorry,† he said again before he turned for the door. †¦what a freak. As the next song's melody began weaving its way through the crowd I pulled Bella back into my arms. She instantly warmed my body. The music was awful, so I played my own tune in my head, dancing to it instead. Bella's eyes roamed over my face happily before she leaned her head against my chest. I tightened my arms around her and she sighed, content. â€Å"Feeling better?† she teased. â€Å"Not really,† I said through my teeth. â€Å"Don't be mad at Billy,† she sighed, her hot breath seeping through my clothes, down to my skin. â€Å"He just worries about me for Charlie's sake. It's nothing personal.† She had it all wrong. â€Å"I'm not mad at Billy,† I revised in a curt voice. â€Å"But his son is irritating me.† Her head left my chest then. Our eyes met and the intensity of her gaze gave me the impression she was trying to read my mind. â€Å"Why?† Her eyes grew tight in suspicion. â€Å"First of all, he made me break my promise.† Her eyebrows crunched up in confusion. The look of perplexity made my lips twitch up. â€Å"I promised I wouldn't let go of you tonight.† I explained. â€Å"Oh. Well, I forgive you.† â€Å"Thanks. But there's something else.† I frowned. â€Å"He called you pretty,† my previous anger began bubbling to the surface. â€Å"That's practically an insult, the way you look right now. You're much more than beautiful.† She giggled. â€Å"You might be a little biased.† â€Å"I don't think that's it. Besides, I have excellent eyesight.† I lifted her up, bringing her close to my chest. We continued our dancing. Her hair moved slightly with our breeze. Waves of freesia floated in the air around us. â€Å"So are you going to explain the reason for all of this?† What did she mean by that? Her eyes lifted to the crepe paper and her lips pursed. I understood. I decided it was time to move our conversation to a less populated place. Twirling the opposite direction we spun gracefully through the crowd toward the back door. I wish Mike could dance like that†¦ Jessica waved at Bella as we flew by, her eyes green with jealousy. Where are they going? Bella smiled at her. Angela was in Ben Cheney's arms, enjoying my gift to her. She deserved happiness. Finally, we were away from all the stares and eavesdroppers. The sun was beginning to dissipate below the horizon, the sky a brilliant color of pink and orange. Her elegant features were glowing in the coppery color of the sun. Without effort I swept her off her feet. There was a bench under two madrone trees and I walked over and sat down, Bella's delicate arms wrapped around my neck. I held her closer, never wanting this moment to end. It doesn't have to end. We could have each other for eternity. I banished that thought immediately. The moon was already up, visible through the gauzy clouds. I looked up, wishing the sun wouldn't fade to night. â€Å"The point?† Bella prompted softly. â€Å"Twilight, again,† I whispered. â€Å"Another ending. No matter how perfect the day is, it always has to end.† â€Å"Some things don't have to end,† she muttered through her teeth. I sighed. I knew what she was thinking†¦what she wanted. But I couldn't give it to her. It was best to just ignore her train of thought. â€Å"I brought you to the prom,† I said slowly, â€Å"because I don't want you to miss anything. I don't want my presence to take anything away from you, if I can help it. I want you to be human. I want your life to continue as it would have if I'd died in nineteen-eighteen like I should have.† She trembled slightly before she shook her head angrily. â€Å"In what strange parallel dimension would I ever have gone to prom of my own free will? If you weren't a thousand times stronger than me, I would never have let you get away with this.† My lips curved into a half-smile at her kittenish anger. â€Å"It wasn't so bad, you said so yourself.† â€Å"That's because I was with you.† I gazed absently back up at the moon. Prom†¦it was the only formal occasion that I could think of this evening. Did she think we were leaving the city? I was curious now. â€Å"Will you tell me something?† I asked, glancing down at her in amusement. â€Å"Don't I always?† â€Å"Just promise you'll tell me,† I insisted, grinning. â€Å"Fine.† She was suspicious. â€Å"You seemed honestly surprised when you figured out that I was taking you here,† I began. â€Å"I was,† she interjected. â€Å"Exactly,† I agreed. â€Å"But you must have had some other theory†¦ I'm curious — what did you think I was dressing you up for?† Her lips pursed, a slight pucker forming between her brows. â€Å"I don't want to tell you.† â€Å"You promised,† I reminded her. â€Å"I know.† â€Å"What's the problem?† This should be good. Her cheeks were red, the blush filling the air with her silky aroma. â€Å"I think it will make you mad — or sad.† Her words held some meaning, yet I couldn't grasp it. My eyebrows pulled together as I speculated the subtlety of her words. It was moments like these I wished I could read her mind. â€Å"I still want to know. Please?† She sighed. I waited expectantly for her answer. â€Å"Well†¦ I assumed it was some kind of†¦ occasion. But I didn't think it would be some trite human thing†¦ prom!† she sneered. The meaning was slowly surfacing. â€Å"Human?† I asked flatly. Suddenly, her blush deepened to a scarlet red and she looked down, her fingers lightly tugging a piece of chiffon. I waited in silence. She would tell me, I just had to be patient. â€Å"Okay,† her shoulders slumped as her breath rushed out. â€Å"So I was hoping that you might have changed your mind†¦ that you were going to change me, after all.† The mingled fury and alarm was present on my face. We had this conversation already. I wasn't going to change her. I refused. First, I was furious. Absolutely irate that she would even think I would take her soul. What did she think me capable of? Second, her blood, beyond delicious, would never be a strong enough siren call to make me†¦change her. What if I tried and I wasn't able to stop? What if I did change her and she forever hated me? Isabella Swan, forever stalking the night for all time, never aging, never changing†¦ soulless. Many emotions filled my head and ran down my veins. Her words replayed in my mind. I assumed it would be some kind of†¦occasion. Was she joking? She had to be, she couldn't be serious. â€Å"You thought that would be a black tie occasion, did you?† I teased, touching the lapel of my James Bond tux in amusement. She frowned. â€Å"I don't know how these things work. To me, at least, it seems more rational than prom does.† Yes. I wanted to say. Because what you wear will really matter when you're burning. I continued to grin at her, despite the image in my head. â€Å"It's not funny,† her frown deepened. â€Å"No, you're right, it's not,† I agreed, my smile fading. â€Å"I'd rather treat it like a joke, though, than believe you're serious.† â€Å"But I am serious.† I didn't realize I was holding my breath until I let out a deep sigh. Could this really be what she wanted? â€Å"I know. And you're really that willing?† She bit her delicate lip and nodded. â€Å"So ready for this to be the end,† I muttered to myself, â€Å"for this to be the twilight of your life, though your life has barely started. You're ready to give up everything.† â€Å"It's not the end, it's the beginning,† she disagreed in a whisper of her warm breath. â€Å"I'm not worth it,† I said sadly. â€Å"Do you remember when you told me that I didn't see myself very clearly?† she asked, raising her eyebrows. â€Å"You obviously have the same blindness.† â€Å"I know what I am.† I stated. A monster. She sighed. A course of action had just occurred to me. â€Å"You're ready now, then?† I asked, my eyes probing hers. â€Å"Um.† she gulped. â€Å"Yes?† It was a question. I smiled at my plan before moving my lips over her soft skin. I breathed softly at the corner of her jaw, letting the flavor burn down my throat. â€Å"Right now?† I whispered, moving my lips down her neck. She trembled under my touch. I wanted to bring our lips together fiercely, but I resisted. â€Å"Yes,† she whispered. Her breathing began to pick up, her heart pounding out a jagged rhythm. Out of the corner of my eye I noticed her hands balled up into tight fists. She showed all the signs of distress, yet she didn't move. I chuckled darkly, and leaned away. I was disappointed by her actions. She didn't take any action for self preservation. I was her guardian vampire, though. My protection included keeping her human. â€Å"You can't really believe that I would give in so easily,† I said with a sour edge to my mocking tone. It was with great effort that I didn't yell at her for making it so easy. â€Å"A girl can dream.† What! I screamed in my head. My eyebrows rose. â€Å"Is that what you dream about? Being a monster?† â€Å"Not exactly,† her lips turned down. â€Å"Mostly I dream about being with you forever.† There was a sad ache in her voice. Instantly I understood. Our dreams, per say, were the same. All I wanted was to be with her forever, but for her to wish for this soulless existence to be with me was absurd. It shouldn't be allowed. In that moment I was decided. Leaving wasn't an option. I needed her, and she needed me, too. All previous thoughts of leaving her to her human life, her future, disappeared, like someone popped a balloon. â€Å"Bella.† My fingers lightly traced the shape of her lips. â€Å"I will stay with you — isn't that enough?† She smiled gently under my fingertips. â€Å"Enough for now.† I frowned. For now, I scoffed. She was determined, but I wasn't going to concede to her wishes. I exhaled a low thundery growl. She touched my face. â€Å"Look,† she breathed. â€Å"I love you more than everything else in the world combined. Isn't that enough?† Me, too. â€Å"Yes, it is enough,† I answered, smiling. â€Å"Enough for forever.† I leaned down to press my cold lips once more to her throat. The End.

Organization behavior Essay Example | Topics and Well Written Essays - 750 words

Organization behavior - Essay Example The planning was so poor that they could not even produce the final product in time as they wanted to. While Igor and Roman, the musicians, were busy brainstorming to create the product, all the other works relating to organization and finance fell on Sasha's shoulders. There was too much work to be done and too little resources to help accomplish that. Making use of external talent would have helped reduce the burden on the founders, but outsiders either didn't get along with the founders or they were not able to visualize the project the way the founders did. In any case, working with outsiders didn't seem to be effective and by looking at the initial conversation between Igor and Henry, it didn't look like the founders did anything about analyzing as to why it wasn't effective. The founders were from the same ethnical background and so could relate to each other well. They ended up forming a comfortable zone which wasn't open enough for the outsiders. This resulted in a serious sh ortage of experience and resources required to effectively market and distribute their product. By avoiding flow of ideas from outsiders, the founders narrowed their view of the directions in which the project could have been taken. Moreover, the founders lacked the knowledge pertaining to the music industry. Though Sasha had prior experience and the educational background required in the business world, it was only general management skill that he had developed all this while, and not an experience in the music industry. All in all, the project was too big for just the three of them to handle considering the limited knowledge and experience they had. (2) The greatest strength that the MGI team had was their high level of commitment towards the project as well as the team. There were many disagreements and misunderstandings between Sasha and Roman, but they somehow seemed to get past it. There was an unspoken implied commitment among the three that they would never walk away from the team. The next strength that is evident in the team is the combination of the three. Roman is the one with the creative ideas, Igor is able to relate to Roman's creative ideas and keeps the company together by acting as a moderator between Sasha and Roman, and Sasha organizes and manages the finance. Most importantly, they were creative and hence, were able to come up with a unique product. Their product was a critical success and was appreciated for its high quality and originality. If I had to evaluate the MGI team 'on paper', I would give them a perfect ten for their degree of creativity and innovation. So would be the case even with respect to the potential of the business to create value. The product would be helpful in educating children and teenagers, and in promoting good music. However, I would not be equally generous when it came to other aspects. There was no proper strategy that the team adopted to exploit the opportunity. They stunted their thoughts when it came to the market they should be aiming at; they limited themselves to just the teenagers. Also, when it came to the finances of the team, they were not reasonable. They never planned it well and as a result, they ended up broke with no money to take the project any further. The team's ability to actually implement the proposal was poor. A lot of time was spent on creation of the product, but they never spent time on implementing their plans with respect to

Assignemnt Essay Example | Topics and Well Written Essays - 2000 words

Assignemnt - Essay Example Entrepreneurs face several problems and difficulties while planning to start a new business in a new country. Entrepreneurs need to proper research regarding start of a business in a foreign country in a proper way in order to be successful. â€Å"A typical analysis will cover the history of the industry, including discussions of key dates, historic growth patterns, and other matters† (Smith). In this paper, we will discuss ten most relevant problems and difficulties that an entrepreneur in the U.A.E, particularly in Dubai, can face while going on to start a new restaurant. Ten Most Influencing Difficulties for Entrepreneurs Some of the commonly observed difficulties which entrepreneurs are likely to face in the United Arab Emirates include finding relevant information, inadequacy of information, obtaining trade license, developing taste for local people, recruiting key workers, cultural problems, increase in the competition, reduced inflow of foreigners, less capital, and div erse customer base. Let us discuss all of these issues in some detail in order to get a better understanding of how these problems affect entrepreneurs. ... It is a common misperception that the financial recession has only impacted the financial markets. While there is no doubt that the impact has been very severe on the financial markets, but there has been a very severe impact on the consumer sector as well. The sectors such as construction, automobile, textile, and food have also suffered because of the financial crisis. â€Å"With the recent hit by the global economy crisis, many have lost their daily jobs during that period† (Goh). Therefore, we can say that the recent economic crisis has not only put an adverse impact on different sectors and industries but also it has affected the employment conditions of almost every country. Dubai and the Recent Economic Crisis Dubai is that part of the world, which was heavily affected by the current economic recession. The most affected sector in Dubai was real estate. â€Å"The real estate bubble that propelled the frenetic expansion of Dubai on the back of borrowed cash and speculat ive investment, has burst† (Lewis). Many companies had to stop their large-scale construction projects due to adverse impact of economic crisis on the economy of Dubai. A large part of the government’s spending was also in the real estate construction and development sector. With this decrease in the flow of capital, the economy of Dubai became relatively slow. Therefore, this is also an important factor why most of the entrepreneurs find it difficult to invest in Dubai now because investment in the restaurant business heavily relies on stable economic conditions. Restaurant Business The restaurant business has a great cultural significance when it comes to Dubai. This is because the city has always been marketed as

Italian Renaissance Artists Term Paper Example | Topics and Well Written Essays - 1250 words

Italian Renaissance Artists - Term Paper Example It was a movement and an era of awakening that turned from the darkness and stagnation of the middle ages and laid the basis for Western civilization up to the present. The flowering of art during the Renaissance is what it is most remembered for today. Hence, the paintings and sculptures and their creators can be seen as springboards for discussing some fundamental changes in attitude – especially how art evidences new attitudes toward man, his place in the world, and his relationship to God. (Osmond, 1998, p.18) This essay will talk about Italian artists – the likes of Da Vinci, Michelangelo, Raphael, Bellini, etc - who played pivotal roles in this great chapter in European history. During the era of the early Renaissance, evolving modes of representation and choice of content led to a redefinition of painting and sculpture as liberal arts. It can even be said that visual  artists themselves played a role in modifying the perception of their profession and art. In o ther words, artists both helped to shape and to react to an essential change in their status from craftsman to creator. This can be learnt from the broad ranging â€Å"written and visual evidence, including treatises, contracts, letters, financial records, and, perhaps most interesting, the works of art themselves. That many of the most successful early  Renaissance artists  evinced a significant interest in intellectual and social issues is demonstrated in a number of different areas, including changes in artistic training; the involvement of  artists in civic life; their engagement in the study of antiquity and antique art;  artists pursuit of the literary arts, including poetry, autobiography, and theory; and their participation in the paragone debate.† (Rosenberg, 2001, p.937) There was also a shift in the power relationship between patron and artist in favor of the latter, a shift ushered in by the emergence of the social value of artistic renown. The impact of t his phenomenon is best illustrated in the â€Å"difficulties which Isabella d'Este, the Marchioness of Mantua, experienced as she went about negotiating with some of Italy's "best  artists" -- Bellini, Mantegna, Perugino, and Leonardo -- for paintings for her famous studiolo†. (Rosenberg, 2001, p.937) Likewise, artists such as Giovanna Garzoni, Bartolomeo Bimbi, Jacopo Ligozzi, etc â€Å"brought to their subjects not only a masterly technique, but a freshness and originality of style that would have a lasting influence on botanical illustration and the art of naturalistic painting.† (Hirschauer, 2002, p.62) The cartoons made by them are â€Å"full-scale drawings characterized by extended passages of careful modeling and chiaroscuro, became collectible objects valued for their intrinsic aesthetic qualities. Raphael's cartoon (Ambrosiana Gallery, Milan) for the School of Athens is the largest and perhaps best known example of this category of drawing. Because the tran sfer process often led to the destruction of a cartoon, artists introduced another intermediate step, the "substitute cartoon," as a means of preserving workshop model drawings and of keeping the ben finito cartone intact† (Fletcher, 2000, p.347) Towering above the achievements of other artists are the masterly works of Michelangelo,

Analysis Of The Switzerland's Economic Assignment

Analysis Of The Switzerland's Economic - Assignment Example The country’s environment is peaceful and conducive for both local and international investments. The labor force in Switzerland is highly skilled thus has contributed to the high employment rate. The economic performance of the country as measured by the gross domestic product is among the leading worldwide. The high economic growth in the country is boosted by the service sector of the economy. Switzerland is amongst the top performing and highly competitive countries in the world due to its transparent legal systems, well-organized capital markets, low tax rates on corporations and outstanding infrastructural development.In order to fairly compete in the Euro zone, Switzerland has aligned its economic practices with those of other countries in Europe. Almost half of its total exports have their destinations within Europe. The country’s economy is more stable than for most of the countries in the Euro zone. The condition has led to an increase in the value of the Swis s Franc against other currencies in the Euro zone. A stable currency is an indicator of a viable investment opportunity. The economic indicatorsIn order to conform to the requirement of this report, factors influencing the following three economic indicators are to be discussed: economic growth, the inflation rate, and the exchange rate. The economic growth of a country is the rise in the market value of outputs (goods and services) that are produced in a country within a period, usually one year (McDowell 2012).

Clinical Mental Health Counseling Research Paper

Clinical Mental Health Counseling - Research Paper Example Many of the mental health conditions are diagnosed when a person is either a teenager or a young adult. During this period one is undergoing many changes such as graduating from high school, choosing a college to attend to and starting romantic relationships.   These changes can be confusing and people in this age bracket can start having mental challenges. The challenges faced by this population can be said to be constant as they are almost similar across patients in this population.   It has been proven that the earlier this group receives treatment through counseling the more likely they are going to persevere.  This career dates way back the 1900s, where it has made numerous strides over time. Back in the year 1907, it was suggested that tutors should also be providing lessons on problem-solving, prevention and character (Erford, 2014). This led to the beginning of canceling lessons in schools.   Many students who were teenagers at that time started benefiting from these services. Counseling services were also developed in the year 1908 through the assistance of the mental hygiene movement.   The mentality shift of society is also important in ensuring that patients receive much-needed support.   This was the case as people started believing that the mentally ill are not irrevocably sick and they need help, (Erford, 2014). During the Second World War, many young men could not join the forces as they were not mentally stable.   Due to the rampant increase of mental problems in the society, the government through a push by the public recognized the need for preventing and treating mental health disorders as soon as possible, (Erford, 2014).  The national mental health act enacted in 1946 was instituted and led to the provision of funds so as to research and train towards prevention,   diagnosis, and treatment of disorders relating to mental health, (Erford, 2014). Teens and young adults were the big beneficiaries of this act as they were now able to obtain services early enough so as to stop complicated mental health disorders. In the year 1963, another act of parliament was passed, it was known as the community mental health centers act which seeks to grow counseling services.   This act sought to address the major issues that were facing the community which included drug abuse family crisis and alcoholism. Through this act of 1963 funds were provisioned to help in financing community based mental health programs thereby increasing prevention and which lead to decreased hospitalizations, (Erford, 2014).   Due to this clinical mental health counseling increased during this period (Neukrug, 2011). Hospitalizations reduced since this was not their main emphasis.   Other organizations such as outpatient clinics and crisis centers were also developed as a result of these changes.   Mental health care services became easily accessible to anyone who needed to access them. Education institutions had to increase traini ng for counselors as community needs were increasing day by day.  As time progressed there was more awareness about the need for prevention and treatment of mental health problems. The 1980s can be said to be the peak season when there was more awareness for the need of the services (Erford, 2014).   This went on till the 2000s When it became important for counselors to be licensed and accredited. This helped unify mental health counseling into a profession. Through the definition of a counselor clients were able to understand the services that they are to receive from a counselor.   Through the creation of clinical mental health counseling many populations have benefited over time.

Compare and contrast male and female perspectives, and the Essay

Compare and contrast male and female perspectives, and the encompassing cultural prejudices and presumptions which define and determine the analyst's analysis o - Essay Example Despite the significance of the case with hindsight, the analysis was never completed, and many see this case history as an example of the way in which Freud misinterpreted the problems which his patients had, instead forcing their case to fit his theories, and not the other way around. It is clear, although again with the benefit of hindsight, that in the case of Dora, Freud was seriously mistaken about the situation she found herself in. He may even have willfully interpreted her very real sufferings at the hands of her father, and his friends, the ‘K’s as imagined in order to treat her symptoms as hysteria. The event which triggers Dora’s unhappiness, and which leads to her analysis by Freud, concerns Dora and one of her father’s friends, and man named ‘Herr K’ by Freud. There are two versions of this event; in Dora’s version, the man accosts her by the lake, and makes sexual advances. According to Dora, this is the second time that Herr K had pressed himself upon her; on the first occasion, she was fourteen, and the friend of the family had first tricked her into meeting her alone, and then kissed her. Although modern society will understand the girl’s revulsion, Freud says â€Å"the behavior of this child of fourteen was already entirely and completely hysterical† (Freud, 1990, page 59). Herr K and, after initial belief, Dora’s father, rubbish the story; Herr K even suggests that she has read too many books on sex, and had been ‘over-excited’ in Freud’s phrase. Dora’s father agrees: It seems very strange that Dora’s own father should take the word of a man whom he does not hold in high regard, above that of his only daughter. As the case history unfolds, we can see clearly that Herr K is a womanizer and a liar, as well as a cuckold. Dora is a young, intelligent and truthful woman from a good family; yet her account of the event by the lake is dismissed in favor of the man’s version.

Concept of Safeguarding Vulnerable Adults Research Paper

Concept of Safeguarding Vulnerable Adults - Research Paper Example Safeguarding relates to a range of activities that aim at upholding every adult’s fundamental right that amounts to be safe and at the same time respecting individual’s rights regarding the making of choices. Safeguarding involves empowerment, justice as well as protection. All persons within a society need to play a significant responsibility in relation to the role of vulnerable adults safeguarding. In a broader sense, safeguarding stems specialist services to everybody else within the society. Professionals, volunteers as well as the general public need to ensure they partake in safeguarding vulnerable adults. Effective safeguarding relates to four primary activities. The first safeguarding aspect refers to prevention and awareness raising. The action aims to improve everyone’s general wellbeing thereby encouraging communities to support one another in acting as in a manner where they look for one another. The action also aims at ensuring the public and all professionals, as well as volunteers, possess adequate information regarding actions they may take where they think that an individual is being abused or harmed. The second aspect refers to an inclusion that focuses on activities directly designed to make sure that providers of safety services within the community, as well as other services, remain alert. The operation also ensures the inclusion of vulnerable adults from the communities, professionals as well as volunteers (Kingsley, J, 2009, pg. 411). The activity also encourages the identification and support of individuals who are vulnerable to poor life for one reason or another through circumstances and outcomes of different servic es. The third activity refers to the personalized management of both risks and benefits.

Uncontrollable Jealousy Essay Example for Free

Uncontrollable Jealousy Essay Jealousy is a lethal weapon if used in the wrong hands. Jealousy is the feeling of resentment against someone’s success or advantages. In the texts, â€Å"Othello† and â€Å"How to Get into Medical School, Part l and Part ll†, the authors William Shakespeare and Vincent Lam decide to use the theme of jealousy to develop an appealing plot for the reader. The story of Fitzgerald in â€Å"How to Get into Medical School, Part l and Part ll† has the theme of jealousy written all over. The first glimpse of Fitzgerald’s envious thoughts occurs when Ming tells Fitzgerald that she gets accepted to medical school while Fitzgerald replies with a mocking â€Å"Well, congratulations, Doctor Ming† (page 16). Later on, Fitzgerald’s jealous mind turns towards Karl. â€Å"he hated knowing that his marks were soaring as a result of Karl’s study methods.† (page 60). Fitzgerald’s jealous thoughts only appear to slip out at tense moments. The jealousy throughout Fitzgerald’s role in the story creates a more interesting plot line for the reader. While the text â€Å"How to Get into Medical School, Part l and Part ll† demonstrates the theme of jealousy very well; Othello, being one of the classic Shakespearean plays, has gained its reputation for the theme of jealousy. In the novel â€Å"Othello† Iago is a victim of jealousy and causes him to act out of the ordinary. At the beginning of the plot Iago is blindsided by Othello because Othello chooses Cassio over Iago for the job of lieutenant. Jealousy takes control of Iago and causes him to plot revenge against Othello. â€Å"Till I am even’d with him, wife for wife, or failing so, yet that I put the Moor at least into a jealousy so strong that judgment cannot cure† (II, i, 299-302). Although jealousy is strongest between Iago and the Moor, the theme can also be found between Emilia and Desdemona, and Roderigo and Othello, and Desdemona and Othello. Very similar to the love triangle in â€Å"Twelfth Night† by William Shakespeare, this triangle can be found in this novel as well but replaced with jealousy. Shakespeare successfully implied the theme of jealousy into his novel â€Å"Othello†. Although used in different ways, jealousy was efficiently portrayed in both â€Å"Othello† and â€Å"How to Get into Medical School, Part l and Part ll†. The authors decided to use jealousy as the main theme because it is an interesting topic to read about and it catches the reader’s attention. Many  of the readers have had real life situations of jealousy which allows them to relate to the text more often. This will hook them onto the text much more. That is why the theme of jealousy is such a successful theme to write about. Jealousy can be used in so many different ways and can still be as effective. Jealousy is a strong theme and is capable of creating an effective plot if used correctly. The use of jealousy is very evident in both novels by Shakespeare and Vincent Lam. Both authors created a near-perfect atmosphere of jealousy for the reader. Work Cited Shakespeare, William. Othello. Vol. 1. Toronto: Harcourt Canada Ltd., 2000. Print. Lam, Vincent. Bloodletting Miraculous Cures. Toronto: Random House of Canada Ltd., 2005. Print.

Howard Stringers Sony Leadership

Howard Stringers Sony Leadership The report is an evaluation of the organization structure implemented by Sir Howard Stringer in October 2005. The transition of Sonys organization structure from Transnational structural to multidivisional structure has been analyzed in detail. Goold and Campbells five tests have been conducted to determine the appropriateness of Sir Howard Stringers structural choice given his desire to make Sony a more innovative and flexible organization. The risks and benefits of the structural choice has also been assessed. The report displays the cultural web of Sony before and after Sir Howards arrival. It was derived that the Reconstruction type of strategic change had been used to bring about the transformation in the organizations culture. Consequently, Sir Howard adopted the Education and Communication and the Collaboration/Participation styles of strategic change implementation. In conclusion, it can be seen that the stock share value has increased during 2005-2007 which means that Howard Stringer was doing a good job at implementing his change. Introduction As a part of this report let us start by introducing Sony Corporation. SONY Sony is one of the leading manufacturers of electronics, video, communications, video game consoles, and information technology products for the consumer and professional markets. Sony was founded on 7th May 1946. The representative corporate executive officers at Sony as of today as Howard Stringer(Chairman, CEO and President), Ryoji Chubachi (Vice Chairman) and Nobuyuki Oneda (Executive Deputy President and CFO). (Sony Global (2009) has provided the above information). Sony Corporation (commonly referred to as Sony) is a multinational conglomerate corporation headquartered in Minato, Tokyo, Japan, and one of the worlds largest media conglomerates with revenue exceeding  ¥ 7.730.0 trillion, or $78.88 billion U.S. (FY2008). Its name is derived from sonus, the Latin word for sound. Sony Corporation is the electronics business unit and the parent company of the Sony Group, which is engaged in business through its five operating segments-electronics, games, entertainment (motion pictures and music), financial services and other. Sonys principal business operations include Sony Corporation (Sony Electronics in the U.S.), Sony Pictures Entertainment, Sony Computer Entertainment, Sony Music Entertainment, Sony Ericsson, and Sony Financial. As a semiconductor maker, Sony is among the Worldwide Top 20 Semiconductor Sales Leaders. The companys slogan is make.believe. (Wikipedia (2009) provided information regarding Sony Corporation). Company Strategy Vision (2005): make Sony cool again Vision (2009): make.believe When Howard Stringer joined as the CEO of Sony Global Japan he made new strategies and used those strategies to restructure the organization to be in-line with these strategies. Firstly, he looked at the core competencies of the company and focused mainly on the electronics, games and entertainment sector. He established a growth strategy saying, Our target is for the Sony Group to achieve consolidated sales of over 8 trillion yen and an operating profit margin of 5% (electronics 4%) by the end of fiscal year 2007. NewsBlaze (2005) published the company strategy from the fiscal year 2005 to 2008 as given in Appendix C of this report. The three-year revitalization plan/strategy was as follows (in brief): Restructuring the Electronics Organization Eliminated the corporate silos and bring more focus on competitive growth. Improving Sonys Profit Structure Cost Reductions Sale of Real Estate, Stock and Non-Core Assets Strengthening Sonys Current Electronics Business Focus on areas of the Electronics business by bringing profitability in television by the second half of 2006. Focusing Resources on Growth Strategy Making the HD World and Major Profit Pillar Launching of a range of high-definition products in 2006. Focusing on Intelligent Interoperable Products Developing network-enabled products and applications Strengthening Technology Development Creation of Home and Mobile Platforms Concentrating Investment on Semiconductors and Key Component Devices Next-Generation Display (OLED) Enhancing Software Development Group Convergence Strategy Pursuit of mobile entertainment Establishment of Cell Development Center Group Strategy by Individual Sector focus on: Games Entertainment Motion Pictures Music Mobile Phones Financial Services Network Services, Retail Retail Business Note: Refer to Appendix C for a detailed Company Strategy. Organizational Structure Corporate Structure of Sony Corporation From the analysis on the organizational structure that Howard Stringer was trying to implement in 2005 we can see that it was clearly a multi-divisional structure. This structure has been further worked on since 2005 and there have been slight changes to the same. Multi-Divisional structure (M-form) The multi-divisional structure is also known as the product structure where the divisional structure groups organizational function into a division. Each division works as an independent section within the company and the divisional structure contains all the necessary resources and functions within it. Each Division will have its own sales, engineering and marketing departments. (Wikipedia, the free encyclopedia (2009). Howard Stringer was attempting to implement the multi-divisional structure. He had assigned Ryoji Chubachi to handle the main Electronics business and Chubachi had implemented the multinational matrix structure. We will not go into details of the matrix structure but will explain it below in brief. In case of the Multinational Structure of the organization we can see that there were a few business units that were put together in order to increase their responsiveness in the market. There were five committees created across all these business units and business groups. This gave a better integration of knowledge, flexibility and the ability to analyze these units across its procurement, technology, product strategy, sales and productive business outcomes. Strategy and Organizational Structure When Howard Stringer took over the Sony Global Corporation in 2005 he gave strategies for each product in the company. The strategies are stated above in the Introduction section of this report. As per the strategies implemented we can see clearly that he had devised different strategies for each core product that Sony was providing and so he also divided the companys organizational structure the same way. Thus, we see that the company is become more flat and each division is reporting to the Headquarters. As in a multidivisional organization such as Sony, the divisions become flexible as in the sense that they are able to merge, add or close divisions. This is apparent in the fact that Sonys Mobile division merged with Ericsson to produce Sony Ericsson range of mobiles. It can also be seen that Sonys Music Entertainment division had a 50-50 joint venture with Bertelsmann Music Group naming Sonys Music division as Sony BMG Music Entertainment and in August 2008 Sony bought Bertelsmanns 50% shares and Sony renamed its Music division as Sony Music Entertainment. Ergo, it is apparent that because of Sonys multidivisional structure each division is able to work as its own company which is flexible enough to have joint-venture projects as in the case of Sony Ericsson and the company is also able to make the decision of buying over another company such as the Bertelsmann Music group. When Howard Stringer took over Sony he also closed down a chain of restaurants and other non-core business companies that Sony owned. With a multidivisional structure in place Sir Howard Stringer was able to control and oversee each division from a distance by monitoring the business performance of each division. If we look at the advantages of a multi-divisional structure we can see that because the structure is divided by product lines it allows each division to grow and specialize on their competences. We can see that each division has actually become its own company like the Sony Electronics Inc., the Sony Pictures Entertainment Inc., and Sony Computer Entertainment Inc. As we will see in the redundancy test later in this report we can see that each of the companies that are based in each country have their own head offices. This means that there are many parent levels in this organization which means that many of the supporting departments such as HR and IT will be redundant but due to the large organization structure of the company Sony needs these headquarters to be set-up. Although the knowledge sharing and cooperation between the business units become very limited but Howard Stringer has tried overcoming this by placing five strategic committees across the business units which are the product, technology, production, procurement and sales. Thus standardizations and centralization has helped to reduce effort and poor coordination. Also, with Howard traveling around Sonys operations at a rate of 30,000 air miles a month (Nakamoto 2006) is building spirits and reflecting in the eyes of the employees all around Sony. Goold and Campbell Tests We will use the Goold and Campbell last 5 tests to determine the appropriateness of Howard Stringers structural choice given his desire to make Sony cool again (Clayton 2005). The Specialist Cultures Test: The Organization Structure: Specialist Culture test In the Specialist Culture test we placed Sony between Good and Very Good as Sony has an Engineer-driven culture (Edwards, Lowry, Ihlwan, Hall 2005). Sony is an engineering culture (Paczkowski 2008) says Howard Stringer and they really take care of their engineers. Engineers have the freedom to think and come up with new designs. When a certain project was untaken engineers from all the different departments met in one place to finish that task. This shows that there is no organizational contamination of the specialist engineer culture test. The Difficult Links Test Shared know-how Links Sony holds Knowledge-sharing sessions and several other activities company wide. They host forums to enable interactive discussion about the company news and they engage their employees in company developments and in-the-Know at all times as claimed by them on their website. Sony also provides all documents, policies, lessoned learned and all other types of documents on their intranet sites. Shared Tangible Resources Links Though with a multidivisional organization with so many parent companies the amount of duplication of work increases but after Sir Howard Stringer came into Sony he divided all core businesses by products into separate units that would report to the Corporate office and setup a corporate RD unit to reduce the duplications and also brought in standardized engineered products to help the reduction of cost. Pooled Negotiating Power Links Sonys Mobile division merged with Ericsson to produce Sony Ericsson range of mobiles. Ericsson had the latest mobile technology and Sony had the vast experience in consumer electronics and entertainment like music, pictures and games. Bringing them both together in a 50-50 joint venture gave Sony power in the market. This would help both the companies generate economies of scale. It can also be seen that Sonys Music Entertainment division had a 50-50 joint venture with Bertelsmann Music Group naming Sonys Music division as Sony BMG Music Entertainment. Financial analysts covering the merger anticipated that up to 2,000 jobs would be cut as a result, saving Sony BMG approximately $350 million annually (Wikipedia, 2009) Coordinated Strategies Links After Sir Howard took over he put together the Electronics Unit which consisted of: The Semiconductor Business unit Core component Business Unit BP Business Group Audio Business Group Digital Imaging Business group VAIO Business Group Video Business Group TV Business Group Connect Company He strategically placed all these units and groups together in order to establish Sony as a leading player. They wanted to develop a semiconductor and core components group thus they put these two relevant new business units under the Electronics Unit. With this new engineering structure Sony wanted to increase their internally sourced components, centralize their engineering functions and reduce their cost by consolidating and cutting down their manufacturing sites. Vertical Integration Links By coordinating the flow of its internally sources components and by standardizing designs through out the company Sir Howard has managed to reduce cost and enhance product development. New-Business Creation Links Vertical integration is very obvious in the Sony business as they try to enter the digital world they are buying companies and doing joint ventures to meet the specific needs of their customers and that is to bring the mobile, music, gaming and video entertainment together. Sony is in a good position to do a backward or forward integration in case it decides to do so. The structure is flexible enough to accommodate that. The links are best handled through self-managed networking among units n top management should leave this up to the unit rather than impose to-down coordination process. The Redundant Hierarchy Test: The Organization Structure: The Redundant Hierarchy Test The reason we have placed them between satisfactory and good is because although the company had many parent levels in the organization they were able to reduce the redundancy through standardizing they internal sourced components. Sony also standardized its designs across the different units and in its core business which was the Electronics Business they had five committees across each group which were the product, technology, production, procurement and sales. This centralization has helped to reduce effort and poor coordination. Also, with Howard traveling around Sonys operations at a rate of 30,000 air miles a month (Nakamoto 2006) he tends to increase the communication gap between the different groups and companies at Sony. The Accountability Test The Organization Structure: The Accountability Test The reason we have placed them between good and very good is because in the multidivisional structure the overall structure of the company is flat. Thus, most of the units are directly reporting to the corporate office. This increases the responsibility and accountability of each unit heads. The Flexibility Test The Organization Structure: The Flexibility Test The reason we have placed them between good in the case of its flexibility is because Sonys structure after Sir Howard Stringer had made it flexible for the company like the Sony Mobile business unit to merge with Ericsson Sonys Music Entertainment division had a 50-50 joint venture with Bertelsmann Music Group. Sony also sold many of its non-core assets like the restaurant chains etc after its restructuring since it made it easy by moving these non-core business units out of the way to concentrate on the core business. The Risk and Benefits of the Multidivisional Structure As we found out through our analysis that Sony Corporation has a multidivisional structure and Goold and Campbells five tests of good general design principles helps us to see what risks and benefits that Sony Corporation faced when Howard Stringer took over. The Benefits   In Electronics group Sony placed centralized decision-making power over key areas under the Electronics CEO. This change assures coordination and focus across newly defined business groups. Exact horizontal coordination in main areas- product planning, technology, procurement, manufacturing, and sales and marketing-will allow fast and streamlined decision making across product lines. Concentration on particular business area (Games, Entertainment, Electronics, Mobile phones) Flexible (Sony Corporation can focus its resources on different business groups, which depends on market situation, add, close or merge divisions ) Specialization of competence (We can see that each division has actually become its own company like the Sony Electronics Inc., the Sony Pictures Entertainment Inc., Sony Computer Entertainment Inc.) Ability to give clear direction and make a working environment that draws out the unique talents of employees and helps them to reach their full potential Encourages general management development Ownership of strategy (As per the strategies implemented we can see clearly that he had devised different strategies for each core product that Sony was providing and so he also divided the companys organizational structure the same way) Investment in core businesses Sony divisions enable to work in tandem for their mutual advantage (to develop new-age products).    The Risks Conflicts between divisions Additional cost of the center Difficulty of co-operation between business groups (due to the large organization structure of the company the knowledge sharing and cooperation between the business units become very limited but Howard Stringer has tried overcoming this by placing five strategic committees across the business units) Divisions might grow too large (as we said before each division has actually become its own company like the Sony Electronics Inc. or the Sony Pictures Entertainment Inc. and there is a risk of them grow too large) Power is centralized As CEO Sir Howard Stringer recalled in a 2005 New Yorker article, the engineers started to suffer from a damaging not invented here syndrome, even as rivals were introducing next-generation products such as the iPod and Xbox. As a result of their belief that outside ideas were not as good as inside ones, they missed opportunities in such areas as MP3 players and flat-screen TVs and developed unwanted products-cameras that werent compatible with the most popular forms of memory, for instance. Looking at the above risks and benefits we can see that though there were a lot of risks in the structure Sir Howard needed to make a decision and he made this decision with the help of allies in the company and he also took help from persons who were made in-charge of changing the IBM structure many years back. They were successful in doing so and since Sir Howard was declared President of Sony Global we can say that he is still in there and is still fighting and restructuring to put Sony back on to globe again. Sony is today coming up with new customer focused products rather than products that are innovative but it is not what the customer wants. The Cultural Web Before Howard Stringer Organizational culture sometimes influences the organizations strategy if taken for granted. Culture has played a role in Sonys current financial difficulties. They had power blocks which hindered the flow of communication and corporation between the management, designers, production and marketing. The Cultural Web, developed by Gerry Johnson and Kevan Scholes in 1992, provides one such approach for looking at and changing your organizations culture. Using it, you can expose cultural assumptions and practices, and set to work aligning organizational elements with one another, and with your strategy. The Cultural Web identifies six interrelated elements that help to make up what Johnson and Scholes call the paradigm the pattern or model of the work environment. By analyzing the factors in each, you can begin to see the bigger picture of your culture: what is working, what isnt working, and what needs to be changed. The six elements are: Power Structures: Sony had a culture, were long serving executives have very strong influence on the organization. At their annual general meetings all these executives take up the front seats whiles the lower ranks are relegated to the back. Many of the working seniors did not even discuss their share values and did not have the involvement in the business. Control Systems: Sony emphasized on budget plans and emergency fixes as their main control systems. Quality was not really emphasized, they believed in getting the work done with the least amount of cost. Lower level staffs were not awarded for their achievements or bonuses given at the end of the year. All these were aimed at controlling cost. Organizational Structure: They had the functional/Transnational type of organization where the CEO sits at the top and all functional heads report to him. They believe in top management taking all the decisions without the involvement of the junior level engineers. These caused lack of communication and co-operation between the various units and more of delegation to get the problem solved. Stories: Sony had gone through continuous restructuring for the past 9 years to improve their financial positions. Sony was not customer focused. They did not invest in non-core businesses and lacked new-age products even though they had very good and talented engineers. Although Sony believed in harmony of the people and the company but with all this restructuring the morale of the employees was down and this was evident when there was a comment that there is sparkle in the eyes of the employees after Howard Stringer took over. Rituals Routines: As per the Japanese culture of respect Sony had a ritual that it never fired its high rank executives even after retiring. The senior managers were made Advisor (Gunther, 2006) and each of them had their own secretary, a car and driver and they also had the authority to second-question people who were actually working at Sony. At Sony the ritual was that if an engineer came to know about a fault in the product they would let the seniors know they would just fix the problem and just do it. Thus seniors were not involved in the business Symbols: There was a symbol of seniority when the company never really retired its senior managers and also in the fact that during annual meetings the seniors would be given the preferred and best seats in the hall while the others were given uncomfortable seats to symbolize the importance that Sony gave to its senior managers. To create the harmony they want and give employees a range of different health and wellness programs. Some of those (as taken from the Sony Site) are as below: They provided On-site fitness centers On-site flu shots On-site cafeterias Wellness fairs 100% medical and dental plans Health risk assessments Gym discounts Stop Smoking programs Nutrition information Ritual Routines Respect for senior managers Work in Harmony giving employees the best working environment. Seniors never got fired. Engineers got the freedom to do what they wanted to. Engineers did not inform senior managers of faults they just fixed it. Stories Continuous restructuring Morale was down Believed in the harmony of the environment and the peoples freedom of working in that environment Symbols Senior management given big pays No one really gets retired Health related programs and discounts available. Complete Medical covered. The Paradigm Respect for Seniors Emphasis on Harmony through-out the company Health and wellness programs, discounts and medical coverage Engineer-driven Culture New innovative products Power Structure A lot of power was given to seniors in the company who were not involved in the day to day work. Less responsibility on the shoulder of the seniors managers as responsibility was not taken Control Systems Budgets Emergency Fixes Organizational Structures Transnational Branches/devolved Delegative leadership style Engineer-driven culture Figure 7- Cultural Web before Howard Stringer became CEO of Sony Global Sony Corporation mainly focused on giving the best environment to its employees especially its engineers who were the minds behind the innovations. A high level of respect was kept between the senior and junior employees in the company. Various Health and wellness programs and benefits were available for employees. Sony was an engineer-driven culture which put what the engineers thought and innovated before what the customers wanted or what the market demanded. The Cultural Web After Howard Stringer Power Structures: Howard was made the new CEO thus giving power of the company to him. He was able to make changes but very smartly Howard made Chubachi his right hand man since he was aware that he was the first non-Japanese CEO of the company. His power can be seen in the fact that Howard is now President of Sony in 2009. Control Systems: There was a more cost control in the company through reduction of employees in many of the sites. Manufacturing companies were consolidated and shut down in many areas. Rewards and bonuses based on group performance (not seniority) after Howard Stringer had taken over. Organizational Structure: With the structural changes that Howard had made to the company Sony had a flatter structure. Management was made to be more involved in each of the business units of the company. There was more responsibility given to senior and middle management. Stories: As per Chubachi, it was said that since Sir Howard had taken over there was a sparkle in the eyes of the employees. The over all morale of the company was better. After Howard came people were still not sure if they knew where they were leading to but they understood the company strategy which was to make the company cool again. People were more excited. Rituals Routines: After Howard came he dissolved the advisory board that consisted of 45 senior mangers who had a say in the company even after they had retired. Main customer who had used Sony products for a long time where now giving their inputs on the Sony products. Engineers were given more appreciations. Success was being celebrated through Award ceremonies, Christmas parties, training programs and knowledge sharing sessions. Symbols: After Howard came he dissolved the advisory board that consisted of 45 senior managers who had a say in the company even after they had retired. Each of them had a secretary, a car and driver and probably many other benefits. The gap between the senior management and the juniors was being reduced. Ritual Routines Good communications Customer involvement Appreciations Giving praise Celebration of success Stories Reduced Gap between the senior managers and juniors. People were more aware of the company strategy. Symbols Senior management who had retired where not taken care of by the company. Promotions based on group performance The Paradigm Respect for Seniors Emphasis on Harmony through-out the company Health and wellness programs, discounts and medical coverage New innovative products Power Structure Engineers given limited power Management given more responsibility along with current power. Restructuring of power in the company Control Systems Budgets Partnership agreements Financial controls Organizational Structures Multi-divisional Units based on market priority and business needs. democratic leadership style Figure 8- Cultural Web after Howard Stringer became CEO of Sony Global From the above cultural web we can see that Sony did not undergo major paradigm changes but did move from a transnational structure to a multi-divisional (Electronic department was a matrix) structure. Sir Howard Stringers Change Management Change management is also known as Change control. It is usually referred to the process by which the change of a system/process/organization is implemented in a controlled manner. If we look at the above Cultural Webs before and after Sir Howard Stringer took over Sony we can see that in order to bring the changes as per the paradigms shown above he had to adopt a Change Management program. Organizational change management processes include techniques for creating a change management strategy which is getting everybody involved in the change process. Engaging senior managers as change leaders, they become the sponsors of the change program. You also need to build awareness of the need for change (communications) getting everybody to understand why the need for change. Developing skills and knowledge to support the change (education and training), helping employees move through the period of change (coaching by managers and supervisors), and methods to sustain the change (measurement systems, rewards and reinforcement). Howard Stringer had instituted all these processes for his change management, but due to the dominance culture that existed before Howard Stringer took over, he had some resistance against his change management programme. There were forces for change and forces against change. Using Kurt Lewins force field analysis tool will help us analyse some of the driving and restraining force in Howard Stringers change management. These were some of the forces for and against his change management. Positive Forces ( + ) He came from a different culture and a different way of doing things Customers want new products Improve speed of production and raise volumes of out put Involvement of all employees using the bottom-up approach Experience and talented engineers It was a long-term strategy Introducing new technologies Reducing cost Dominant values where they believe in top management taking all the decisions They believe in the status quo, the normal way of doing things Negative Forces ( ) Not customer focused Fear of losing their position or become redundant Uncertainty not sure if the change program will work or not As per Johnson and Scholes in their book Exploring Competitive Strategy they have provided a framework for strategic change. Diagnosing the change situation à ¯Ã†â€™Ã‚   Managing Styles and roles à ¯Ã†â€™Ã‚   Levers for managing change In the case of Sony it is evident that Sir Howard adopted the Reconstruction type of strategic change. In this type of a change the paradigm does not fundamentally change but there will be majo